Lucid Studios Photography: David Lewis Taylor exclusively for UnnamedProject.com
As Lucid Motors continues to set new standards with the most extended range, fastest charging electric car on the market and now with 28 Lucid Studios, this brand is bringing electric luxury to where you shop. The Lucid Studio is not just a destination to learn more about the brand but is for any fan of contemporary modern design. As a company that calls NYC our home, we are leary of outsiders setting up shop in our city. Especially in the stellar Meatpacking district, home to some of the best shopping in the world and great restaurants, including our seminal favorites Pastis and Catch.
Derek Jenkins, Senior Vice President of Design and Brand at Lucid Motors, outside the Lucid Studio in New York City.
There is a digitally oriented luxury experience that uses a 4K VR configurator, to further experience the brand. Lucid’s Virtual Reality Experience combines the physical and virtual worlds and brings the driving experience, in a wide variety of environments, to life.
“Opening a Lucid Studio in New York, one of the most vibrant cities in the world, allows us to demonstrate how Lucid Air and its groundbreaking technology perfectly complement the fast pace and refined taste of the Big Apple,” said Peter Rawlinson, CEO, and CTO, Lucid Motors. “It’s also the perfect time to open our first Lucid Studio in New York, as we will add significantly to a city that is returning to form in delivering the world’s greatest experiences to residents and travelers alike.” Lucid Motors.
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