MCM, the global luxury accessories and apparel brand showed its Spring/Summer 2019 Luft Collection as part of Pitti Uomo event in Firenze, Italy issuing in a new era for the label. Designed by their new Milan-based design center in-house team, the Luft Collection, meaning “air” in German, is homage to freedom of movement and hands-free travel. Mobility, freedom and creativity are at the core of MCM’s values, interpreted throughout the SS19 collection in the use of materials, fabrics and hardware.
The collection is inspired by aviation, sky-based sport and NASA exploration. The silhouettes draw on a utilitarian uniform inspiring the wearer to move, travel and experience. The unisex Luft Collection featuring both ready-to-wear and accessories was presented during an experiential multi-sensory runway event. The powerful and immersive show took guests such as Winston Duke (actor), Anna Della Russo (Editor-At-Large Vogue Japan), Misa Hylton (stylist), Sita Abellan (model and D Jane), The Martinez Brothers (DJ duo), Talia Coles, Suzy Menkes and more on a journey through the clouds.
All of us that cover menswear jump on BA to Florence, Italy, for the biannual Pitti Uomo fair, after the London Menswear shows.
Created in 1972 Pitti Uomo is held in Florence twice a year and is the world’s most important platform for men’s clothing and accessory collections and for launching new projects in men’s fashion.
Ambush X Bvlgari
Rebirth Of Heritage
By Mission Workshop
By Bowlus Road Chief
Performance, Driving Pleasure
A Laugh Riot
Father's Day June 21st.
The Chrome laptop sling
And Travel Collection
What Is Contemporary Art?
Baume and Girard-Perregaux
The Pommery Prize
Men’s Athleisure collection
Brian Clarke @ MAD
Go Red, Like You Mean It
Helena Christensen x H&M
Eau De Parfum by ALTAIA
Inside Outside by Linda O'Keeffe
Happy 2020 - Louis Pommery
Wang For Bulgari
Luxuries from Calvin Klein and Bulgari
WhistlePig @Sagamore Hill
By Ellen Von Unwerth with Anastasia Karanikolau
Paul Theroux's Compelling Journey Into The Heart And Soul Of Mexico
Designed For Cruising and Performance. The Stunning Azimut 62S Italia.
Hyundai and Zero + Maria Cornejo
AI, Robotics, Cities, Life
Spotted in St. Barths
Maui Jim X Blade On National Sunglasses Day
Tradewind Aviation Goodspeed Card
Giambattista Valli for H&M
Rosé for Summer 2020
Gulfstream G650ER and the Gulfstream G500
Rolls-Royce Champagne Chest
Fine Sipping Tequila by Casa Dragones
All New For 2020
Reflective Nature at Intersect By Lexus NYC
The Glam Explorer H&M SS 119
Social Sessions Four Seasons LV
Bed & Shred At The Hotel Erwin
Lexus and John Elliott
Fiat 500 F series at MOMA
Moncler Genius Program
Great Sound From Master & Dynamic
Pop the question with unforgettable style at Crane’s Beach House