For this collection, it was the unapologetic modernity of the Front de Seine in Paris’ 15th district that provided a striking backdrop to show off this new Lacoste fall/winter collection designed by Louise Trotter.
Shot against sweeping architectural landmarks, a clash of grids and curves, concrete, bricks, tiles, and glass.
The impetus of an active lifestyle and the blur of movement between home, work and play forms the basis of an interchangeable system of novel designs, as garments respond to the times with elegance, humor, and ease.
With a swatch card of bright shades grounded in muted neutrals, the collection tricks the eye with blown-up and shrunken proportions, unexpected fabrications, and the emergence of comic Lacoste characters. Like a cartoon, the signature house crocodile is reborn larger than life, as archive claw patches and bold croc heads create a new iconography alongside flaming tennis balls, a ‘tennis net’ shadow check, and an L-shaped varsity logo.
Quintessentially Sportif, the concept of the tracksuit and twinset are subverted in multiple ways for men and women, as
trompe l’oeil shirting, cardigans, and jogging pants are all cut in cotton piqué the keystone material of the Lacoste polo
shirt to create a subtly matching sport, ensembles. Tailoring reflects the sartorial heritage of the house founder René
Lacoste, as the smooth enveloping lines of peacoats, varsity jackets, overcoats and trenches are tweaked for today with
knit collars, bonding for bounce, and light nylon quilting.
Evolving the upcycled design process of recent seasons, shell suits, puffer coats, and quilted liners are reconstructed from a patchwork of vintage and deadstock Lacoste fabrics, creating new geometries in classic sports shapes. ‘Framis’ bonding, drawstrings, and oversized rope toggle further the athletic and engineered feel of garments, as do neoprene crop tops and sculpted shorts for women.
Crisp unisex chinos feature elastic Velcro cuffs, polychrome leggings in neoprene, and patched knit zip high above the ankle, and speed stripes echo the racing aesthetic of checkerboard jacquard polos and trims. Worn
with embossed molded slides, 5-panel cotton piqué caps, and oversized rucksacks, they complete the season’s exercise
in dynamic sport style.
Photos by Sam Rock