Celebrating upcycling has never looked so intriguing. Re:Style 2021 is the third iteration of Hyundai Motor Companies commitment to eco-friendly upcycling. With materials discarded during the automobile manufacturing processes sweatshirts, zip-up hoodies, track jackets, pants, and bags designs are brilliantly crafted and sold by L’Eclaireur and Boontheshop. Re:Style 2021, just launched in Seoul and Paris.
The unique collaboration involving the three companies highlights Hyundai Motor’s ever-growing commitment to eco-friendly manufacturing, creative outside collaboration, and engagement with environmentally conscious consumers. In particular, Hyundai Motor’s partnerships with L’Eclaireur and Boontheshop reflect the two fashion companies’ shared commitment to eco-friendly production and the offering of easily accessible and wearable fashion items.
“With the third annual celebration of Re:Style this year, Hyundai Motor Company continues its dedication to facilitating the ‘progress for humanity,’ its brand vision and objective,” said Thomas Schemera, Global Chief Marketing Officer and Head of the Customer Experience Division of Hyundai Motor Company. “We are stepping up our collaborations steadily with various industries around the world to usher in a sustainable future.
The Re:Style 2021 is one of them, and we hope this project serves as a focal point for young consumers worldwide to understand the impact of manufacturing leftover materials on our shared environment and how we can creatively and practically reutilize them.”
At both the online and offline shops of L’Eclaireur and Boontheshop, twelve fashion items are on sale in limited quantities. The offline shops run for two weeks from now through 28, while the online shops leclaireur.com, sivillage.com run for four weeks through November 10th.
Adidas and Beyoncé
Kind Of Blue
Embody The Bold
TB Summer Monogram
To own a Hacker-Craft is to be admired
Designed For Cruising and Performance. The Stunning Azimut 62S Italia.
Fine Sipping Tequila by Casa Dragones
Rosé for Summer 2021
Come Fly The World
Making a Legend
Join The Graffiti Tour
Little Beach House Malibu Soho House
By George Sully
An Insider Spotlight
An Insider Spotlight
Valentine's Day 2021
Bold and Beautiful
Caribbean Care For Men
Masonic & Candlestick