While Lincoln continues to celebrate their 100th anniversary, this new Lincoln Star Concept shows the direction forward will be elegant, futuristic, and innovative. This concept is a true look at Lincoln’s vision for connected and electrified vehicles and interestingly it all started on paper-from the inside to the outside.
Lincoln’s Head Of Design Kemal Curic wanted to showcase the fantastic history of Lincoln’s style with the freshness of the future with the new and younger Lincoln customer who is looking for style and technology that works with you and not for you.
Inside and out, the Lincoln Star concept introduces a new design language, with Lincoln’s core tenets of beauty, human, gliding, and sanctuary on full display. These tenets will help guide Lincoln’s future design, and by mid-decade, Lincoln plans to deliver three new fully electric vehicles, meaning that more than half of its global volume will be zero-emissions vehicles, and it will add a fourth by the end of 2026.
As Lincoln moves toward an electric future, it is equally focused on keeping its current portfolio fresh and introducing new clients to the brand. “As Lincoln enters the next chapter in our transition to a zero-emissions future, the Lincoln Star Concept will lead the way for our portfolio of fully electric vehicles,” said Joy Falotico, president, of Lincoln. “It is an excellent example of how we are redefining luxury for the next generation as we work to transform the vehicle into a third space – a true place of sanctuary – for our clients.”
Thoughtful design details, connected experiences, and clever solutions create the ultimate sanctuary for everyone in the Lincoln Star Concept while delivering a more modern aesthetic and intelligent, intuitive features.
Lincoln Star Concept (link to our party story)
notes: the first 2 times Lincoln Star Concept is mention have that link back to this content
“Electrification is removing many traditional vehicle design constraints, allowing us to re-imagine what a vehicle can be,” said Anthony Lo, chief design officer, of Ford Motor Company. “The Lincoln Star is a study of experiences and themes that push the boundaries of Lincoln design – and it’s just the start.”
In a nod to the evolved design language of Lincoln, the silhouette is sleek and dynamic and is expanded to create a striking effect. Whether stationary or in motion, the concept uses design, light, displays, scents, and sounds to create an immersive experience for clients. Intelligent technology that enhances comfort, productivity, and entertainment is deployed throughout to bring the romance of travel back in a uniquely Lincoln way.
The Lincoln design team worked to create harmony throughout by using light in a modern new way. Illuminated crystallines, plus backlit doors, seats, and exterior features elevate the architectural space to create the ultimate sanctuary. The new Lincoln star on the fascia lights up like a jewel – greeting clients upon approach while giving new meaning to the Lincoln Embrace welcome sequence.
The company’s rear and all-wheel-drive flexible battery-electric architecture and next-generation Lincoln Intelligence System enable the new design thinking and connected experiences the Star Concept offers. The flexible architecture means engineers and designers could re-imagine the additional interior space in new and exciting ways to create a unique Lincoln experience that sets the stage for the Lincoln of the next 100 years.
The Dark Side