Yrsa Daley-Ward
H&M now has a collaboration with the writer, performer, and storyteller Yrsa Daley-Ward, whose powerful poetry is a comment on life, femininity, and self-appreciation. Using Daley-Ward’s quotes, H&M created a selection of comfortable loungewear pieces that unite Daley-Ward’s affirming words with more sustainably-sourced materials. The full collection will launch worldwide in selected stores and at hm.com starting on February 11th, 2021, with a limited selection available now.
”We were so inspired by Yrsa Daley-Ward’s strong and powerful poems, which so beautifully address self-worth and self-empowerment. H&M shares these ideals and it was a privilege to work together on a collection that champions such positive values.” H&M.
fantastic new partnership
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