ECD Automotive Design - Project Viper



ECD Automotive Design

Project Viper unveiled in NYC

Project Viper can handle the deep deserts of  Arizona or Qatar and excel off-roading in locales like Bozman Montana. With ease Viper can navigate the curvy roads of Malibu Canyon and in the urban jungle of NYC the Project Viper is unswayed by compact car sized pot holes, century old cobblestone streets and the barrage of awe-struck trend setters and tourist of NYC meat packing district reaching for the camera phones.

The team at ECD Automotive Design came to NYC to unveil its most capable SUV and the first made-to-order vehicle built by the company’s new Ultimate Vehicle Concept (UVC) division. Powered by Chevy’s LS3 V-8 engine this massive new flagship creation will run you about $285,000.  Only ten custom SUVs will be built-on-demand by the UVC division each year, making them the most exclusive custom SUVs available in the market.

“Project Viper is our first custom SUV to emerge from the new UVC division,” said Scott Wallace, EECD Automotive Design Co-Owner. “We created UVC in response to the overwhelming demand from clients who want a pure, handcrafted SUV that is not limited by a specific bill of materials or budget. With one-of-kind builds like the Viper we’re pushing the creative envelope with bigger and more capable trucks that celebrate our heritage while adding daily comforts and reliability.”





The Ultimate Vehicle Concept

Every UVC Defender is designed by its new owner and built in a separate production area at The Rover Dome (more about the Rover Dome soon) in Kissimmee, Florida. ECD Automotive Design team will design each UVC to match the owner’s specific usage requirements, from accommodating daily commutes to boundary pushing off road adventures. The result will be a true, signature SUV that is purpose-built for the most extreme off-road driving and weather conditions.




Customized In Every Way

“Our UVC Design Studio will provide a luxury buying experience unlike anything in the world,” said Tom Humble, ECD Automotive Design Co-Owner. “While staying true to Land Rover heritage, our clients will be able to completely redesign their Defender. Each SUV that rolls out of our facility will be ready to cross the continents or tackle the most demanding conditions in a Baja race. We’re taking the Defender to a whole new level and the Viper is the pinnacle of what a true adventure-lifestyle SUV should be.”

ECD Automotive Design was founded by brothers Tom and Elliot Humble and their close friend Scott Wallace who all grew-up near the famous Lode Lane factory in England. The trio found themselves surrounded by Defenders throughout their childhood. They officially opened the ECD Automotive Design workshop in 2013 and it has been building the world’s most celebrated, handcrafted Defenders since.

“Build options available to UVC clients include custom built axles, shock absorbers, air intakes for snorkels, lighting options and off-road protection, as well as hand-built wheels,” said Elliot Humble, ECD Automotive Design Co-Owner. “Approximately 95 percent of the custom work is done by hand by skilled craftsmen and engineers. The build process is time intensive and includes countless hours of design, build, fit, re-design and re-fit until the vehicle exceeds UVC’s standards for design and performance.” Click here for specs about Project Viper and more information about UVC Defender by ECD Automotive Design.

NYC Photos By David Lewis Taylor.

Off Road Photos By Nathan Deremer.


Its All In The Details


Lexus IS500 F Sport

New Discovery

Land Rover

Grand Wagoneer By Jeep

by Jeep

Tundra Capstone By Toyota

2023 BMW iX M60

Morgan Plus 8 GTR

Vision EQXX - Mercedes-Benz

BMW ALPINA B8 Gran Coupé

2022 Corvette C8

Porsche Experience Centers

Golf R By Volkswagen

New Range Rover SV

Aston Martin


2022 Mirai By Toyota

Bentley Flying Spur V8 First Edition

Black Badge Ghost By Rolls-Royce

Available For Commission Now

Black Badge Dawn

Miami Nights

Lamborghini Urus

The Fantasy Is Real

Mercedes-AMG E63 S Estate

Not So Subtle

Aston Martin DBS

Hyundai Kona N

All New

The Concept XM By BMW

Toyota bZ4X

Hyundai Seven

The Acura Integra Returns

Jaguar F-Pace SVR

BMW X5 M Competition

A Racecar Disguised As An SUV

Cayenne GTS


Bentley Bentayga

Alpina XB7

3 Rows & Track Ready

Tundra 1794 Edition By Toyota

Trip Ready

The All-New Range Rover


Black Badge Cullinan


Volvo XC40 Recharge

All-New Lexus NX


Mercedes-AMG GLB 35

An exciting drive

Infiniti QX55

Infiniti QX55 Style Statement Made

Porsche Panamera GTS

Mercedes S580


World's Fastest Sedan

Infiniti QX60

Hyundai Santa Fe Calligraphy

2022 Volkswagen Tiguan

Tiguan SEL R-Line

The New Jaguar F-Pace

Porsche Cayenne Coupé E-Hybrid

Lucid Motors

Welcome to NYC

Land Rover Defender 90


VW Jetta and Jetta GLI


Hyundai Santa Cruz

2022 Lincoln Navigator

Expressive Luxury

2023 Nissan Z

World Premiere

The BMW M4 GT3

North American Premiere

Track Day

Drive to Thrill

Lincoln Aviator Shinola Concept

BMW M3 Competition Sedan

Genesis G70


Mercedes-AMG A35 Sedan

High Performance

Chevy Tahoe

High Country

Palisade Calligraphy


Mercedes-AMG GLS 63

Superior Performance