ECD Automotive Design - Project Viper



ECD Automotive Design

Project Viper unveiled in NYC

Project Viper can handle the deep deserts of  Arizona or Qatar and excel off-roading in locales like Bozman Montana. With ease Viper can navigate the curvy roads of Malibu Canyon and in the urban jungle of NYC the Project Viper is unswayed by compact car sized pot holes, century old cobblestone streets and the barrage of awe-struck trend setters and tourist of NYC meat packing district reaching for the camera phones.

The team at ECD Automotive Design came to NYC to unveil its most capable SUV and the first made-to-order vehicle built by the company’s new Ultimate Vehicle Concept (UVC) division. Powered by Chevy’s LS3 V-8 engine this massive new flagship creation will run you about $285,000.  Only ten custom SUVs will be built-on-demand by the UVC division each year, making them the most exclusive custom SUVs available in the market.

“Project Viper is our first custom SUV to emerge from the new UVC division,” said Scott Wallace, EECD Automotive Design Co-Owner. “We created UVC in response to the overwhelming demand from clients who want a pure, handcrafted SUV that is not limited by a specific bill of materials or budget. With one-of-kind builds like the Viper we’re pushing the creative envelope with bigger and more capable trucks that celebrate our heritage while adding daily comforts and reliability.”





The Ultimate Vehicle Concept

Every UVC Defender is designed by its new owner and built in a separate production area at The Rover Dome (more about the Rover Dome soon) in Kissimmee, Florida. ECD Automotive Design team will design each UVC to match the owner’s specific usage requirements, from accommodating daily commutes to boundary pushing off road adventures. The result will be a true, signature SUV that is purpose-built for the most extreme off-road driving and weather conditions.




Customized In Every Way

“Our UVC Design Studio will provide a luxury buying experience unlike anything in the world,” said Tom Humble, ECD Automotive Design Co-Owner. “While staying true to Land Rover heritage, our clients will be able to completely redesign their Defender. Each SUV that rolls out of our facility will be ready to cross the continents or tackle the most demanding conditions in a Baja race. We’re taking the Defender to a whole new level and the Viper is the pinnacle of what a true adventure-lifestyle SUV should be.”

ECD Automotive Design was founded by brothers Tom and Elliot Humble and their close friend Scott Wallace who all grew-up near the famous Lode Lane factory in England. The trio found themselves surrounded by Defenders throughout their childhood. They officially opened the ECD Automotive Design workshop in 2013 and it has been building the world’s most celebrated, handcrafted Defenders since.

“Build options available to UVC clients include custom built axles, shock absorbers, air intakes for snorkels, lighting options and off-road protection, as well as hand-built wheels,” said Elliot Humble, ECD Automotive Design Co-Owner. “Approximately 95 percent of the custom work is done by hand by skilled craftsmen and engineers. The build process is time intensive and includes countless hours of design, build, fit, re-design and re-fit until the vehicle exceeds UVC’s standards for design and performance.” Click here for specs about Project Viper and more information about UVC Defender by ECD Automotive Design.

NYC Photos By David Lewis Taylor.

Off Road Photos By Nathan Deremer.


Its All In The Details


Bentley Bentayga Extended Wheelbase

Ferrari Purosangue

Black Badge Cullinan


New Range Rover SV Serenity

The 2023 Toyota Crown

Cadillac LYRIQ

Lexus RX 500h F Sport Performance

New Hyundai Palisade

2023 Lincoln Corsair

Legends Of The Autobahn

Volkswagen's Golf R 20th Anniversary Edition

Acura Precision EV Concept

New Rolls-Royce Phantom

2013 BMW M3 Coupe Lime Rock Park Edition

Lucid Air

MINI Concept Aceman

Fully Electric Jaguar I-PACE

Range Rover First Edition

Acura NSX Type S

Hyundai IONIQ 6 Electrified Streamliner

Hyundai Kona N

All New

Mercedes-AMG GLB 35

An exciting drive

First Ever GR Corolla By Toyota

Jaguar F-Type

Grand Touring For 2

Nissan Z 2023

The New Jaguar F-Pace

Sequoia Capstone Edition By Toyota

Aston Martin


Lucid Studio

BMW 4 Series Convertible

Summer Luvin

Buick Wildcat EV

BMW i4

Kia Sportage X-Pro


2022 Corvette C8

Mercedes-AMG CLA 45 - Edition 55

Bentley Continental GT V8 Convertible

The Dark Side

The 2022 Audi S8

First Look BMW 7 Series and the Fully Electric i7

Lincoln Star Concept

All-Electric bZ4X By Toyota


Kia Carnival

Multi-Purpose Vehicle (MPV)

The Ultimate Project

Jaguar F-Pace SVR

V12 Vantage Aston Martin

The New Lincoln Navigator

Lexus Lx600 Ultra Luxury

Audi S3

Mercedes-AMG GT 4-Door Coupe

Aston Martin Vantage Roadster

Driving In Delray

Porsche Experience Centers

LC500 Convertible

By Lexus

Grand Wagoneer By Jeep

by Jeep

Infiniti QX60

Lexus IS500 F Sport

Lamborghini Urus

The Fantasy Is Real

New Discovery

Land Rover

Tundra Capstone By Toyota

2023 BMW iX M60