Two Temple Place was crazy-packed with editors, style influencers and online media for the highly anticipated Ben Sherman show, during London’s Mens Fashion Week.
Known for capturing the essence of classic British style, the Ben Sherman collection featured custom patterns, including their Peacock Revolution print. The line consisted of core menswear pieces in deep navy and sky blue as well as touches of camel and peach that were arrestingly fresh on the runway.
The man Ben Sherman dresses is ‘always embracing the new and the different’ he is someone constantly searching for the best of things. He dislikes regularity and prefers to search out things that are exclusive and individually unique. He was a passionate businessman with an artist’s soul. Ben started making shirts for other people. But soon his creative flair took over and he started designing his own shirts. Then in 1963 he was ready to launch the first Ben Sherman shirt. Five decades later the Ben Sherman shirt and brand have been adopted and embraced by almost every youth cultural and style movement. Today fashion-hyper bands, style leaders, progressive entrepreneurs and savvy businessmen wear the brand.