Braun has just launched the Morning By Design campaign, promoting the tools needed for guys to align their routine and put their best face forward for the day. Finding the ways to get the best out of a morning routine, before of after we go to the gym, is a valuable way to start the day.
Consulting with Dr. Michael Breus, sleep doctor and best-selling author, Braun has created 4 special chronotypes, the Wolf, the Bear, the Lion and the Dolphin, which help determine ways to optimize your morning routing.
To help get the word out Braun is working with Scott Schuman, photographer and founder of the The Sartorialist. Schuman help creative a style narrative surrounding the launch. After having the opportunity to photograph some of the world’s most dapper and influential men (yet, not me..) Schuman celebrates the platform he created while providing thousands with an aspirational outlet to explore their own grooming and style routine. Grooming is important and doing well is easy with Braun.
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