Hyundai did it again as they unveiled the latest vehicle in its expanding line-up of fresh SUVs, the Kona compact SUV.
The Kona joins Tucson, Santa Fe and Santa Fe Sport in a growing line-up of Hyundai’s SUVs as the company continues to widen customer choice in the segment. At the world premiere of its new SUV, Hyundai Motor reaffirmed its promise to deliver SUVs that feature progressive design with high interior refinement and spaciousness.
“With the Kona, we have created a stylish and highly functional compact SUV, perfectly suited to the needs of customers who pursue challenging, action-filled lifestyles,” said Euisun Chung, Vice Chairman of Hyundai Motor Company. “We aim to set new standards for the compact SUV segment, with appealing design, cutting-edge connectivity and class leading safety features.”
The Kona is a brand-new challenger in the B-SUV segment, with uncompromised individuality and innovative features. The Kona’s bold, daring image hints at the future design direction of Hyundai Motor’s next generation of SUV models and creates a unique proposition in the compact SUV segment.
Kona stands out from the crowd with high contrast design elements and striking style. Its masculine protective, ‘armor’, combines powerfully with the futuristic LED lighting to create a high-tech look. Despite its unique appearance, the Kona doesn’t sacrifice sophistication and is highly capable – a combination designed to appeal to the Millennial demographic.
The Kona’s standout design is reinforced by the car’s voluminous, aggressive body styling that emphasizes the car’s well-proportioned, dynamic silhouette. Its low and wide stance complements the car’s stylish profile, with the long wheel-base and short overhangs ensuring sporty, nimble handling, in addition to delivering superior driving stability at high speed.
For The Full Hyundai Line up www.hyundaiusa.com.
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